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How Instagram can Boost Sales

Instagram has swiftly become a better way to market. There are over 500 million users in which statistics show over 300 million of those users are active everyday.

So the questions is how do you get the followers, how do you get recognition, how do you market.

Lets go over these:

  1. Hashtags=Followers–  The biggest thing for anyone to understand is that hastags are very IMPORTANT. Hashtags get your picture or product in front of millions of people. Instagram has that nifty feature on it now that allows you to see how many people are talking about the hastag you typed in. If you see that the numbers are low then switch up the wording until you see a tag that has thousands if not millions of people talking about that tag. Getting yourself out there in front of those millions of people will start making you visible and help gain followers. Just so you can see how incredible it is look at the picture below and see how many people are talking about fitness:    YES it’s crazy!! thank goodness Instagram provides this tool so that you aren’t wasting time with hastags that won’t work.                                                     fitness

2. Consistency Posts– You need to post frequently to your Instagram, the more you post the more visible your business is throughout the day. I know we all live busy lives so they do have apps such as Later, Buffer, Hootsuite and Publishing to name a few that you can schedule your post out. Posting frequently will also help gain followers. If the followers are interested in what you are selling they want to see more post of what you are selling, other people using your product. Don’t forget when you have a sale going on your product posting this to Instagram put that information right in front of your followers and potential followers immediately.

3. Giveaways– OK giveaways are ALWAYS going to help you gain followers and interaction. Everyone likes free stuff so do a product giveaway with the terms as follows:

To enter this contest you must first Follow me on Instagram, Like this post, Tag a friend in the comments and like my Facebook Page Winner will be announced on January 3, 2016 Goodluck!!

Giveaways work the best to get yourself out there and started! I would suggest doing a giveaway once a month. Believe me it’s worth it. The more you are followed and shared the more followers you will gain.

4. Engage – Engage with your customers, if they write on a post respond to them. Answer customer questions. Everyone likes to know they are able to talk to someone and ask questions. This lets customers know you are there and care about what they have to say or questions they might ask.

5. Follow people- Starting out you want to make sure you follow any users that follow you. You want to look like you are interested in what other people are posting and engaging with them. Once our follower count goes up you can then start unfollowing some people. Follow brands that are related to you. Supporting each other is key.

6. What times work best for posting?- In my experience using instagram there are definitely times that work better than others to post. Here is what I recommend.

  • Monday: 7:00pm & 10:00pm
  • Tuesday: 3:00am & 10:00pm
  • Wednesday: 5:00pm
  • Thursday: 7:00am & 11:00pm
  • Friday: 1:00am & 8:00pm
  • Saturday: 12:00am & 2:00am
  • Sunday: 5:00pm

Here is just an example- I created an Instagram account not necessarily to sale anything, but just to test this theory.

On Monday night I created this fitness account and around 10:00pm I started posting pictures. I posted at least 28 pictures and I made sure to hastag everything fitness related. Within minutes I was receiving tons of like and follows. By the next morning I had over 200 followers. Yes 200 so you know what that means, people are up all hours of the night laying in bed playing on Instagram and were actively seeing my posts and likeing and following me. Posting in the later hours in my opinion works best any where from 8-10pm or after. You are reaching everyone that is laying in the bed and scrolling through Instagram before bed, plus the insomniacs who can’t sleep. Here is a screen shot of my account:

britt

I gained quiet a few followers just over night and in less than a 24 hours and the likes and followers keep rolling in throughout the day. You also notice my following is 327 and that’s because I follow not only other people in the industry, but I followed anyone that followed me. Like I said earlier supporting each other is key. People follow not only for your content, but for a follow back. Who are we kidding? everyone wants to grow their followers. So be supportive, engage, hashtag, post during hours that I provided. Grow your followers, increase your sales, grow your business.

 

 

Brittain Morrison

Brittain MorrisonYouTube Marketing Expert

Brittain Morrison is known for her ability to generate massive traffic by leveraging simple Youtube videos. Her proven 3 step system has been seen by thousands of people around the world and continues to help people create successful marketing campaigns.

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